Privacy Policy

Shenzhen Ricerood Trade Co. Ltd. (“we,” “us,” or “our”) operates an e-commerce website specializing in cat products, including cat trees, scratching posts, cat toys, and smart litter boxes. We are committed to protecting your privacy and handling your personal information with care and transparency.

This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website or make a purchase from us. By accessing our website or placing an order, you agree to the terms outlined in this Privacy Policy.

Information We Collect

We collect various types of information to provide you with our products and services:

Information You Provide Directly:

• Name, email address, phone number, and shipping address when you create an account or place an order
• Billing information and payment details are collected when you complete a purchase
• Communication preferences and any messages you send us through contact forms or customer service inquiries
• Product reviews, ratings, or feedback you choose to submit
• Information provided when you subscribe to our newsletter or promotional emails

Information Collected Automatically:

• Device information, including IP address, browser type, and operating system
• Browsing behavio,r such as pages visited, time spent on our site, and products viewed
• Referral sources and clickstream data
• Location information based on your IP address

How We Use Your Information

We use the collected information for the following purposes:

• Processing and fulfilling your orders, including shipping and delivery
• Communicating with you about your orders, including order confirmation and shipping updates
• Providing customer support and responding to your inquiries
• Improving our website functionality and user experience
• Sending promotional materials, newsletters, and special offers (with your consent)
• Analyzing website traffic and customer behavior to enhance our products and services
• Preventing fraudulent transactions and ensuring website security
• Complying with legal obligations and regulations

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience. Cookies are small text files stored on your device that help us recognize you on return visits and remember your preferences.

Types of Cookies We Use:

• Essential Cookies: Necessary for the website to function properly, including shopping cart functionality and secure checkout
• Performance Cookies: Help us understand how visitors interact with our website by collecting anonymous usage data
• Functionality Cookies: Remember your preferences and settings to provide a personalized experience
• Marketing Cookies: Track your browsing activity to deliver relevant advertisements

You can manage your cookie preferences through your browser settings. However, disabling certain cookies may affect your ability to use some features of our website, including the shopping cart and checkout process.

Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. This includes encryption of sensitive data during transmission and secure storage of customer information. However, please note that no method of online transmission or electronic storage is completely secure, and we cannot guarantee absolute security.

Third-Party Services

We may share your information with trusted third-party service providers who assist us in operating our website and conducting our business, including:

• Payment processors for secure transaction handling
• Shipping carriers for order delivery
• Email service providers for communication purposes
• Analytics services to understand website usage
• Marketing platforms for promotional campaigns

These third parties are contractually obligated to protect your information and may only use it for the specific purposes we authorize.

International Data Transfers

As we are based in China and serve customers internationally, your information may be transferred to and processed in different countries. We take appropriate measures to ensure your data receives adequate protection regardless of where it is processed.

Children’s Privacy

Our website and products are intended for general audiences. We do not knowingly collect personal information from children under the age of 13. If we become aware that we have inadvertently collected information from a child under 13, we will take prompt steps to delete such information from our records. Parents or guardians who believe their child has provided us with personal information should contact us immediately.

Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

• Access the personal information we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of your personal information
• Opt-out of receiving marketing communications
• Withdraw consent for data processing where applicable
• Request a copy of your data in a portable format

To exercise these rights, please contact us using the information provided below.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Order information is typically retained for accounting and legal compliance purposes.

Updates to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. The effective date at the top of this page indicates when the policy was last revised. We encourage you to review this policy regularly. Continued use of our website after changes are posted constitutes your acceptance of the updated policy.

Scope of This Policy

This Privacy Policy applies solely to information collected through our website and does not cover information collected through other channels or third-party websites that may be linked from our site. We are not responsible for the privacy practices of external websites.